The story behind Mark
The Inefficiency
Latin. Five hours per week invested in memorizing vocabulary he would never use again. A student sat in front of his textbook, staring at endless declension tables and wondered: Why are we still working in school like in the Middle Ages, while real life has long been digital and efficient?
This student had big dreams. He wanted to travel the world, found companies, create and change things. The system didn't give him the tools he needed and he was mindlessly learning vocabulary from a notebook. School didn't help him achieve his goals – it forced him in front of a book and demanded repetition instead of intelligent understanding. But the problem was bigger than school and there was no solution - not yet.
What I needed back then wasn't a way around it – but a tool that would help me understand faster.
I was that student. Blue – the founder of Bluda.
Even as a child, I was a tinkerer. In kindergarten, a shoebox became a glowing robot. At 11, I programmed my own games and experimented with motors. When the MP3 player broke, I solved the problem. I simply built myself an MP3 player - from an old navigation system. Inefficiency has always been my enemy. Buying a new MP3 player would have simply taken too long. I just took matters into my own hands.
The school system was also just another problem to be solved that I took into my own hands. The goal: More cognitive performance in less time. Not out of laziness, but to free up resources. Energy that we can put into real ideas instead of outdated curricula. I was looking for a way to get explanations faster – not to bypass exams, but to accelerate real understanding and get to information faster.
The Journey to Efficiency
It was time to develop a professional tool that gives students, as well as language learners and professionals, more control over their learning. Motivation became a technological mega-project: algorithms, operating systems, circuit boards, design, apps, APIs, servers. We built a complete infrastructure for learners who want to use time more efficiently.
The team grew into a competent manufacturing and design company and over almost 3 years, piece by piece, prototype by prototype, a finished gadget developed from nothing but an idea and a lot of energy.
For Bluda, these three years were the definition of a fever dream. We underestimated the paperwork, underestimated the complexity - time pressure, deadlines, budgets, expenses, supply chains - this wasn't the stress of a grade, this was the stress of an existence. But this time it wasn't dead vocabulary. Our goal drove us: To learn more effectively and pursue our own goals and visions.
The Result - The Efficiency
Bluda Mark combines the form of a highlighter with a cloud high-performance computer.
A highlighter with camera, display, touch sensors and AI connection.
What began as an answer to a school problem became a tool for everyone who wants to understand faster.
This product reduces the time between question and answer.
The calculator and the dictionary are well-established aids, but in the digital age an upgrade is needed, the second generation of learning tools.
Bluda Mark is for everyone who wants to understand faster. A tool that makes knowledge accessible, not replaces it.
It's for a medical student looking up technical terms, an engineer reading foreign language documentation, or a traveler who wants to understand menus.
Our Mission
We're not working against the system, we're improving it. We improve access to knowledge and efficiency.
Every Bluda Mark purchased finances schools in developing countries.
We want school to become a place again in the long term that actually prepares students for their future – no matter where in the world. The school system must adapt to the modern age and we're helping.